Archive for March, 2011

VisiStat Now Integrates with Joomla!

March 31, 2011

For those of you that use Joomla, the award-winning open source content management system with over 13 million downloads, VisiStat is pleased to announce the availability of a VisiStat-based plugin for Joomla,

The VisiStat plugin, which can be downloaded at Analytics for Joomla (http://www.analyticsforjoomla.com/visistat-plugin-for-joomla/), allows Joomla site-builders to install the VisiStat tracking code snippet with one quick click. The plugin is simple to install, customize and use, and is available as a 100% free plugin supported by the team of Analytics for Joomla.

Webmasters, marketers, site integrators and developers can now get actionable insights for their Joomla-based sites with an easy integration of VisiStat analytics. VisiStat has worked together with Analytics for Joomla to develop an effective plugin to easily integrate the VisiStat tracking code into your Joomla website, which offers Joomla! users an extraordinary level of visitor and behavior tracking, online campaign tracking, lead generation, and site optimization.

Plug-in highlights:

  • One click installment for Joomla! 1.5 and Joomla 1.6
  • Instant tracking ability in Joomla! – without content editing
  • Setting VisiStat Identities™ with Joomla registered usernames, out of the box

The team at Analytics for Joomla welcomes feedback and suggestions to develop the VisiStat plugin further. Click here to provide feedback

 

Interview with CEO Jim Bennette

March 3, 2011

Our CEO, Jim Bennette, was recently interviewed by Manoj Jasra, of Web Analytics World (WebAnalyticsWorld.net). Check out a piece below, or click here to read the full article.

Earlier this week, I sat down with Jim Bennette, CEO at VisiStat Analytics. During our discussion Jim and I discussed a number of different topics including analytics trends, business requirements and technology – I also got some great insight into VisiStat analytics. Check out our conversation below:

[Manoj]: What are the key business issues your customers face today (related to web analytics)?

[Jim Bennette]: Well, obviously we are in a difficult economy, and that has had a huge impact on small to medium businesses. More than ever before, companies in the SMB and SME category need to cut costs and drive efficiencies in all areas of their business. This can be especially true for their online initiatives, which are usually a significant expense, but also a key driver of sales. In fact, many of these companies are strictly online businesses, so it is critical that they leverage this important resource to its full extent. Many businesses automatically assume they need to increase marketing spend to drive traffic, but they can actually do much more at existing spend levels if they increase certain efficiencies. Its shocking to me how many online businesses lack clear visibility into what is really happening with  online marketing on a day to day basis.

[Continue interview here...]


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